Journal of Intelligent Marketing Management

Journal of Intelligent Marketing Management

Journal of Intelligent Marketing Management (JIMM) is a peer-reviewed open-access Quarterly journal devoted to the field of  Marketing Management to develop administration knowledge, identifying the management problems in organizations, and presenting solutions. JIMM examines how a variety of business processes intrinsic to organizational efficiency and effectiveness are integrated and managed for competitive success. The journal scope covers academic and empirical studies on business with an orientation toward managerial approaches and guidelines.

The submitted papers will be published after a special review as well as the approval of the editorial board. The journal was established  in 2020. The honorable professors and researchers are highly appreciated if they visit this site, register, submit, and set up their papers based on the authors' guidelines. Therefore, visiting in person or calling the journal office is not recommended, so all connections with authors and reviewers are done through the website.

E-mail: Editor.jnabm@gmail.com

 

This work is licensed under a Creative Commons Attribution-NonCommercial 

 

"This publication respects the rules of ethics in publications subject to the rules of the Committee on Ethics in Publication (COPE) and follows the executive regulations of the Law on Prevention and Combating Fraud in Scientific Works."

Current Issue: Volume 7, Issue 2 - Serial Number 32, Winter 2026 

Providing a Smart Bank Financing Model for SMEs Using Data Mining Algorithms

Pages 53-85

JABM.3.2.15564.35125656565015

Seyyed Mohammad Sadeq Milani, Ezatollah Abbasian, Ebrahim Nasiroleslami

Accounting professionalism in Iran with a Smart Marketing Approach

Pages 126-149

JABM.3.2.15564.351256.3257.36050

Samad Ghaleghar, Heydar Mohamadzadeh Salteh, Yaghoub Aghdam, Ebrahim Navidi Abbaspour

Analyzing the reasons for the passivity of government policymaking in knowledge-based companies

Pages 264-285

JABM.3.2.15564.3515410192

Pantea Zahrabi, Mohsen Ameri Shahrabi, Mohammad Hassan Nasimi, Ehsan Sadeh, Zain al-Abidin Amini Sabegh

Keywords Cloud

  • artificial intelligence
  • Marketing
  • Digital Marketing
  • grounded theory
  • structural equation modeling
  • Consumer Behavior
  • Machine Learning
  • Smart marketing
  • Social Media
  • thematic analysis
  • customer experience
  • Tourism
  • Customer Satisfaction
  • Management
  • brand
  • human resources
  • Organizational Culture
  • Organizational Performance
  • Banking Industry
  • Investment
  • social security organization
  • Insurance Industry
  • Social networks
  • Purchase Intention
  • competitive advantage
  • Content Analysis
  • Attitude
  • municipality
  • Deep Learning
  • Innovation
  • Marketing strategies
  • Knowledge Management
  • digital transformation
  • Strategy
  • technology
  • Customer Loyalty
  • Organizational innovation
  • Organizational Commitment
  • Data Mining
  • Impulse Buying
  • loyalty
  • Perceived Usefulness
  • system dynamics
  • Satisfaction
  • Meta-synthesis
  • Performance
  • Value creation
  • Systematic review
  • Marketing strategy
  • Advertising
  • financial stability
  • Perceived Value
  • Pharmaceutical Industry
  • Brand equity
  • Professional Ethics
  • tax affairs organization
  • Tourism Industry
  • genetic algorithm
  • Social Network
  • manufacturing companies
  • financial performance
  • intelligent marketing
  • Interpretive Structure
  • Service Quality
  • Public Sector
  • Capital Market
  • Job Satisfaction
  • Strategic Management
  • Influencers
  • Price
  • Business intelligence
  • traditional marketing
  • dynamic capabilities
  • Sepeh Bank
  • market
  • virtual reality
  • digital age
  • management accounting index
  • human resource management
  • Cyberspace
  • Effectiveness
  • sustainable competitive advantage
  • new technologies
  • Content Marketing
  • Customer engagement
  • Integrated communication
  • Customer Relationship Management
  • Privacy
  • Theme Analysis
  • Government Organizations
  • Organizational sustainability
  • competitive performance
  • Data-Driven Marketing
  • GPT chat
  • Crisis
  • Futures studies
  • Quran
  • financing
  • Credit Risk
  • performance enhancement
  • buying behavior
  • Online Trust
  • Financial Decision Making
  • analytic hierarchy process
  • intention to repurchase
  • Financial Management
  • Employees
  • Content Production
  • Uncertainty
  • Marketing Mix
  • Product Innovation
  • Strategic Alliance
  • Chinese Cruiser
  • Brand Trust
  • Generation Z
  • employee loyalty
  • decision-making analysis
  • behavioral biology
  • Holding
  • event marketing
  • Delphi technique
  • Customer trust
  • Tehran Stock Exchange
  • Financial Support
  • Multisensory experience
  • Luxury value
  • Organizational citizenship behavior
  • online channel management
  • Organizational social responsibility
  • Augmented reality technology
  • attitude loyalty
  • Corporate Governance
  • home appliance industry
  • knowledge-based companies
  • Self
  • Motivation
  • Sentiment Analysis
  • adjustment strategies
  • cognitive attitude
  • emotional intelligence
  • customer
  • Social Media Marketing
  • product
  • Environmental accounting
  • international marketing
  • Future research
  • media
  • startup
  • concepts
  • Random Forest
  • online services
  • Competitive intelligence
  • Social Responsibility
  • Access to Financial Services
  • tax avoidance
  • ease of use
  • Profitability
  • Agility
  • adaptive modeling
  • ministry of health
  • Big Data
  • perceived ease of use
  • customer management
  • Intelligent model
  • online shopping capability
  • commitment
  • Structural Equations
  • Socialization
  • review approach
  • Retail Industry
  • tourist travel
  • Social Security
  • supply chain
  • Electronic Banking
  • Holographic organization
  • Consumer purchasing behavior
  • Staff
  • justice of perceived price. Satisfaction
  • Gilan province
  • Security
  • reporting
  • Social benefits
  • resilience
  • platform architecture flexibility
  • \"
  • Neural network
  • data foundation
  • Trust
  • Bibliometric analysis
  • Clustering
  • sanctions
  • brand love
  • knowledge-based company
  • Export
  • Supply Chain Management
  • Automotive industry
  • Knowledge Structure
  • E-commerce
  • Sales Performance
  • competence