Journal of Intelligent Marketing Management

Volume & Issue: Volume 7, Issue 1 - Serial Number 31, Winter 2026

Number of Articles: 20

The scientific research paper

Decoding Online Purchase Behavior: A Network Analysis of Drivers and Barriers with an Emphasis on the Central Role of Security and Trust

Pages 11-62

JABM.3.2.15564.351256.3257.36966

Negin Sangari, Maryam khosravi asl

Excerpt from doctoral thesis

Artificial Intelligence in Marketing: A Systematic Literature Review and Meta-Synthesis of Applications and Technologies

Pages 63-102

JABM.3.2.15564.3515415134

Mohammadreza Ardehali, Ayoub Mohammadian, Amir Khanlari

Predicting the effectiveness of digital content in the fashion industry using machine learning algorithms

Pages 103-128

JABM.3.2.15564.3515415198

Maryam Roustazadeh Sheikh Yousefi, sayyed mohammadreza davoodi, Saeid Aghasi, Alireza Shirvani

Developing a brand reputation model with a social responsibility approach in the Shiraz tourism industry

Pages 129-152

JABM.3.2.15564.3515415139

Mohammad Mahmoudi Maymand, Hassan Ansari, Ali Asghar Eyvazi Heshmat

The scientific research paper

Developing Customs Policies in the Direction of Non-Oil Exports Growth

Pages 153-180

JABM.3.2.15564.654985.41555

Mohsen Ghasemi, Tahmoures Hasangholipour Yasouri, Ezatollah Abbasian

Identifying Factors Affecting Purchase Decisions with an Emphasis on Digital Spurs

Pages 181-200

JABM.3.2.15564.3515415202

Dariush Zahedan Nobandegan, Mohsen Nazari

Artificial Intelligence Applications In Marketing And Design And Construction Project Management: Sustainable Startups

Pages 201-215

JABM.3.2.15564.35154151123

Elmira Saaveh, Mohammad Dabdabeh, Mahsa Salarpoor, Mojtaba Talimi, Maryam Talimi

Business Intelligence Model in International Marketing with the Approach of Specifying Implicit Knowledge

Pages 216-241

JABM.3.2.15564.35154151887

Nader Naghizadeh Khouei, Nader Gharib Navaz, Mahmoud Ahmadi Sharif, Mousa Rezvani Chamanzamin

Presenting a model for predicting the reaction of virtual media customers using artificial intelligence

Pages 242-265

JABM.3.2.15564.654985.41518

Abdollah Daraei, Ahmad Heidary-Sharifabad, Seyd Mahmoud Reza Mortazavi

Investigating sales strategies of oil refinery industrial goods on sales performance and intelligence

Pages 266-282

JABM.3.2.15564.351256.32578342

Majid Jalaei, Rasoul Sanavifard, Mostafa Khajeh

Presenting a model of consumer behavior change in social networks based on brand influence

Pages 283-309

JABM.3.2.15564.654985.41515

Somayeh Karami, Vahid Reza Mirabi, Khosro Moradi Shahdadi, Faegh Ahmadi

Developmental Model of Digital Marketing in Insurance Companies in the Era of Digital Transformation: A Mixed-Methods Approach

Pages 310-335

JABM.3.2.15564.3515415203

Mohammad Shoghi, Payam Paslari, Vahid Makizadeh

Validation of the Public Policy Model in the Health Sector Using the Structural Equations Approach

Pages 336-351

JABM.3.2.15564.3515415128

Seyed Hasan Mousavi, Serajeddin Mohebi, Hasan Soltani, Soheila Jokar

Designing a Servant Behavior Model in Iranian Government Organizations with a Quantitative Approach and Fuzzy Dematic Analysis

Pages 352-384

JABM.3.2.15564.3515415122

Mozafar Mohammadi, Mohammad Ataei, Mohsen Khoon Siavash

Leveling and Analysis of Factors Affecting the Knowledge-Based Organization Model

Pages 385-404

JABM.3.2.15564.351256.3257.36961

Maliheh Raoof Esmaeili, Alireza Anvari, Ali Pirzad, Jahanbakhsh Rahimi Baghmalek

Excerpt from master's thesis

Investigating the relationship between the establishment of knowledge management system and customer-oriented management in branches of Sepah banks in Shahrekord city

Pages 405-417

JABM.3.2.15564.3515415180

Seyed Nahid Taheri, Seyed Kazem Taheri, Najmeh Sharifi, Mohammad Heidari Goujani

The scientific research paper

Presenting a Cultural Management Model of the Sacred Defense with a Cultural Marketing Approach

Pages 418-445

JABM.3.2.15564.3515415154

Reza Salami, Mohsen Ameri Shahrabi, Serajeddin Mohebi, Khosro Moradi Shahdadi

Excerpt from master's thesis

Examining the Relationship Between Marketing Orientation and Competitive Advantage in the Tile and Ceramic Industry (Case Study: Tile and Ceramic Industry of Yazd Province)

Pages 446-458

JABM.3.2.15564.654985.41517

Moein Meygardi

Excerpt from doctoral thesis

Presenting a Phygital Customer Experience Framework in Iranian Chain Stores: A Qualitative Approach

Pages 459-474

JABM.3.2.15564.654985.41522

Mahmoud Mohammadian, Zohreh Dehdashti Shahrokh, Vahid Nasehifar, Hamed Lotfi

The scientific research paper

Empirical Analysis of the Efficient Market Hypothesis in the Iranian Capital Market: An Analysis of Behavioral Irregularities

Pages 475-500

JABM.3.2.15564.3515415113

Seyed Mahmoud Reza Hejazi Dehaghani, Saeid Aghasi, Abdolmajid Abdolbaghi Ataabadi

Journal of Intelligent Marketing Management

Journal Archive

Volume 7 (2026)

Issue 1

Volume 6 (2025)

Volume 5 (2024)

Volume 4 (2023)

Volume 3 (2022)

Volume 2 (2021)

Volume 1 (2020)