Journal of Intelligent Marketing Management

Journal of Intelligent Marketing Management

Journal of Intelligent Marketing Management (JIMM) is a peer-reviewed open-access Quarterly journal devoted to the field of  Marketing Management to develop administration knowledge, identifying the management problems in organizations, and presenting solutions. JIMM examines how a variety of business processes intrinsic to organizational efficiency and effectiveness are integrated and managed for competitive success. The journal scope covers academic and empirical studies on business with an orientation toward managerial approaches and guidelines.

The submitted papers will be published after a special review as well as the approval of the editorial board. The journal was established  in 2020. The honorable professors and researchers are highly appreciated if they visit this site, register, submit, and set up their papers based on the authors' guidelines. Therefore, visiting in person or calling the journal office is not recommended, so all connections with authors and reviewers are done through the website.

E-mail: Editor.jnabm@gmail.com

 

This work is licensed under a Creative Commons Attribution-NonCommercial 

 

"This publication respects the rules of ethics in publications subject to the rules of the Committee on Ethics in Publication (COPE) and follows the executive regulations of the Law on Prevention and Combating Fraud in Scientific Works."

Current Issue: Volume 7, Issue 2 - Serial Number 32, Winter 2026 

Providing a Smart Bank Financing Model for SMEs Using Data Mining Algorithms

Pages 53-85

JABM.3.2.15564.35125656565015

Seyyed Mohammad Sadeq Milani, Ezatollah Abbasian, Ebrahim Nasiroleslami

Accounting professionalism in Iran with a Smart Marketing Approach

Pages 126-149

JABM.3.2.15564.351256.3257.36050

Samad Ghaleghar, Heydar Mohamadzadeh Salteh, Yaghoub Aghdam, Ebrahim Navidi Abbaspour

Analyzing the reasons for the passivity of government policymaking in knowledge-based companies

Pages 264-285

JABM.3.2.15564.3515410192

Pantea Zahrabi, Mohsen Ameri Shahrabi, Mohammad Hassan Nasimi, Ehsan Sadeh, Zain al-Abidin Amini Sabegh

Keywords Cloud

  • artificial intelligence
  • Marketing
  • grounded theory
  • Digital Marketing
  • Consumer Behavior
  • structural equation modeling
  • Machine Learning
  • Smart marketing
  • thematic analysis
  • Tourism
  • customer experience
  • Social Media
  • Customer Satisfaction
  • Management
  • Banking Industry
  • human resources
  • Organizational Culture
  • Investment
  • brand
  • Organizational Performance
  • social security organization
  • Organizational innovation
  • Impulse Buying
  • Purchase Intention
  • system dynamics
  • Content Analysis
  • Organizational Commitment
  • Strategy
  • competitive advantage
  • digital transformation
  • Deep Learning
  • technology
  • Marketing strategies
  • municipality
  • Social networks
  • loyalty
  • Data Mining
  • Customer Loyalty
  • Insurance Industry
  • Knowledge Management
  • Attitude
  • Perceived Usefulness
  • Innovation
  • Advertising
  • Professional Ethics
  • Performance
  • Strategic Management
  • Marketing strategy
  • Systematic review
  • Job Satisfaction
  • Meta-synthesis
  • Tourism Industry
  • manufacturing companies
  • startup
  • Brand equity
  • Perceived Value
  • Pharmaceutical Industry
  • tax affairs organization
  • Satisfaction
  • genetic algorithm
  • Generation Z
  • Value creation
  • intelligent marketing
  • Interpretive Structure
  • Public Sector
  • Capital Market
  • Service Quality
  • financial stability
  • financial performance
  • Social Network
  • Influencers
  • Business intelligence
  • Delphi technique
  • behavioral biology
  • traditional marketing
  • Customer trust
  • virtual reality
  • human resource management
  • market
  • management accounting index
  • buying behavior
  • Privacy
  • Cyberspace
  • digital age
  • Uncertainty
  • Customer Relationship Management
  • Customer engagement
  • intention to repurchase
  • Financial Decision Making
  • Financial Management
  • Content Marketing
  • performance enhancement
  • Futures studies
  • Online Trust
  • Quran
  • Crisis
  • Data-Driven Marketing
  • knowledge-based company
  • Supply Chain Management
  • Government Organizations
  • Organizational social responsibility
  • Export
  • Organizational sustainability
  • Credit Risk
  • analytic hierarchy process
  • Integrated communication
  • competitive performance
  • Theme Analysis
  • Content Production
  • new technologies
  • sustainable competitive advantage
  • Sepeh Bank
  • Clustering
  • Effectiveness
  • Product Innovation
  • Marketing Mix
  • Strategic Alliance
  • Brand Trust
  • Luxury value
  • Chinese Cruiser
  • event marketing
  • dynamic capabilities
  • Social benefits
  • Security
  • Multisensory experience
  • Price
  • Financial Support
  • Tehran Stock Exchange
  • Holding
  • review approach
  • online channel management
  • home appliance industry
  • Corporate Governance
  • customer
  • Augmented reality technology
  • online shopping capability
  • emotional intelligence
  • Intelligent model
  • adjustment strategies
  • ministry of health
  • cognitive attitude
  • Phenomenology
  • Motivation
  • Organizational citizenship behavior
  • Environmental accounting
  • product
  • Access to Financial Services
  • online services
  • media
  • international marketing
  • concepts
  • Competitive intelligence
  • Sentiment Analysis
  • Social Responsibility
  • Profitability
  • tax avoidance
  • Big Data
  • Agility
  • Random Forest
  • Social Security
  • commitment
  • perceived ease of use
  • Electronic Banking
  • customer management
  • Self
  • market development
  • tourist travel
  • knowledge-based companies
  • Structural Equations
  • Retail Industry
  • adaptive modeling
  • attitude loyalty
  • ease of use
  • Future research
  • supply chain
  • justice of perceived price. Satisfaction
  • Consumer purchasing behavior
  • Staff
  • Gilan province
  • platform architecture flexibility
  • decision-making analysis
  • employee loyalty
  • Holographic organization
  • resilience
  • reporting
  • Neuromarketing
  • \"
  • Neural network
  • data foundation
  • Bibliometric analysis
  • sanctions
  • brand love
  • E-commerce
  • GPT chat
  • Sales Performance
  • Automotive industry
  • Knowledge Structure
  • financing
  • Trust
  • competence