Journal of Intelligent Marketing Management

Volume & Issue: Volume 5, Issue 2 - Serial Number 24, Summer 2024

Number of Articles: 18

Editor-in-Chief Lecture

Smart marketing in self-sufficient artificial ecosystems

Pages 1-10

JABM.3.2.15564.358874589687908

Mohammad Amin Torabi, Ezatollah Abbasian, Seyyed Mohammad Sadeq Milani

The scientific research paper

A Framework for Realizing Digital Marketing Excellence Using the Natural Language Processing Technology: From Principles to Performance Evaluation

Pages 11-38

JABM.3.2.15564.358878790862

maryam nooraei abadeh

Phenomenology of personal branding: The conflicts of being famous in social media

Pages 39-64

JABM.3.2.15564.359977748948

Amirhossein Zarandouz, Zahra Alipour Darvishi

Prioritization of Effective Factors in Choosing Neuromarketing Techniques in Sustainable Production (Case Study of Iran's Food Industry)

Pages 65-100

JABM.3.2.15564.359977745156

Mostafa Faeghi, Kobra Sabzali Yamaqani, Majid Mahzouni, Mohammad Ahmadi

Excerpt from doctoral thesis

Structuring the world-class after-sales service quality model in Iran's automobile industry with the Grand Theory approach.

Pages 101-131

JABM.3.2.15564.358878790858496

Saeid Madahi, ghanbar abbaspor esfeden, Hasan Farsijani, Majid Rostami bashmani

Excerpt from master's thesis

The performance of international businesses: the effect of exporting through the mediation role of competitive advantage of intelligent services

Pages 132-150

JABM.3.2.15564.351256.69.5047854984

Mohammad Sadegh Bandegi, Aidin Salamzadeh, Mehdi Tajpour, Manouchehr Ansari

The scientific research paper

Factors influencing purchase behavior intention Based on the Islamic marketing approach"Mixed Research"

Pages 151-172

JABM.3.2.15564.3588787912469495

leila Andervazh, Ali Ojaghi Azbari

Identifying and analyzing the antecedents and consequences of artificial intelligence as a means of promoting targeted organizational knowledge

Pages 173-199

JABM.3.2.15564.359967567777

amir houshang nazarpouri, Yasin Derikvandi, Seyed Aref Ghasemi

Excerpt from doctoral thesis

Examining the Impact of Persuasive Advertising Elements on Consumer Purchase Intention in the Social Network Instagram

Pages 200-221

JABM.3.2.15564.35454152148996

Hamzeh Hesani Khabr, payam paslari, Mehdi Bagheri, Saeid Moradpour

Excerpt from master's thesis

Investigating the effect of effective human resource management practices on readiness for change, emotional commitment and employee performance with the moderating role of hierarchical culture in Tejarat Bank branches in North Tehran.

Pages 222-251

jnabm.3.2.11235564.35887584854151

Seyed Emad Marashi, Orkideh Hamedi

Excerpt from doctoral thesis

Designing an Insurance Coverage Expansion Model to Increase Medical Services in the Social Security Organization

Pages 252-281

JABM.3.2.15564.351256.32578794

Mahboubeh Mahmoudsani, Bahman Kargar Shahamat, Seyed Hamed Hashemi

An Explanation of the Contextualist or Duty-Based Foundations of Ethical Commitment in the Principles and Performance of International smart business contracts

Pages 282-298

JABM.3.2.11235564.3588787908545654

Mehdi Sayadian, Vahid Ghasemi Ahd, Hossein Javar, Seyed Farhad Bathaei

Designing a Technology Market Model in the Computer Games Industry

Pages 299-232

JABM.3.2.15564.351256.3257874874

Amin Nazari, Seyedeh Masoumeh Ghamkhari, Mohammad Hemati, Ghasem Bakhshandeh

Identifying indicators to measure the effectiveness of social media marketing activities on online purchasing decisions

Pages 333-365

JABM.3.2.15564.3531256504741158

Sanaz Moradi, Homa Doroudi, Abolfazl Moghaddam, Fereshteh Lotfi Zadeh

Designing a Smart Land Use Evaluation Model in the Textile Industry

Pages 366-392

JABM.3.2.15564.351256.325748480

Bahareh Marandi, GholamReza MemarZadeh tehran, Morteza Mousakhani, Hasan Ghanimati

Designing a Smart Sustainable Human Resources Productivity Model in Maskan Bank with a Mixed Approach

Pages 393-417

JABM.3.2.15564.35125656565077

Neda Jamali Monfared, Yousef Mohammadi Moghadam, Zahra Alipour Darvishi, Nader Sheikh Al-Islami Kandolosi

Designing and Presenting a Management Promotion Model Based on the Second Step Statement of the Islamic Revolution: A Case Study in the National Social Security Organization (Central Headquarters)

Pages 418-458

JABM.3.2.15564.351256.32574156

Mahdi Mohebbi, seyed mohammadreza davoodi, Sayyed Rasoul Agha Davood

Presenting a holographic organization model with a human resources resilience approach in Iraqi municipalities

Pages 459-499

JABM.3.2.15564.351256.32714556

Ehsan Abdul Hamid Al-Zidawi, Seyyed Rasool Agha Davood(Corresponding author), Saadoun Hamoudjtheer, Saeed Sharifi

Modeling Future Scenarios for Human Resource Recruitment and Socialization in the Iraqi Ministry of Health: A Grounded Theory Approach

Pages 500-534

JABM.3.2.15564.351256.3257546841

Ahmed Habib Hussein Al-Dulaimi, Seyed Rasool Aghadavood (Corresponding author), Saadoun Hamoudjtheer, Mehdi Mohammad khani

Journal of Intelligent Marketing Management

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