Main Subjects = Marketing
A systematic review of factors affecting technological entrepreneurship

Articles in Press, Accepted Manuscript, Available Online from 30 June 2023

مونا محمدی


The impact of technology and market knowledge on the propensity of entrepreneurial owners to radical innovation

Articles in Press, Accepted Manuscript, Available Online from 27 December 2023

mahtab ghorbani


The purpose of this study is to review the intelligent marketing management in investment companies

Articles in Press, Accepted Manuscript, Available Online from 31 December 2023

farzad ghazimoradi


Designing the content marketing model of social networks among housewives of social security organization using foundation data technique

Articles in Press, Accepted Manuscript, Available Online from 08 January 2024

JABM.3.2.15564.351256.32859596

maryam zakipour kinji; Majid Fani; Mehdi Roholamini


The relationship between marketing strategies for the intellectual knowledge of the state bank with loan absorption and with mediating role of innovation capital

Articles in Press, Accepted Manuscript, Available Online from 09 January 2024

foad Kouhzadi; yousef Mohammad karimi; adib eghbalyar; Ali Tavakouli; siavash abbas pourazar


Sales model through bloggers in social networks using the method of structural equations

Articles in Press, Accepted Manuscript, Available Online from 06 February 2024

Sohrab Seifi; Majid Fani; Mehdi Roholamini


Provide a framework for Smart Tourism Development Strategies and rank these factors using the ANP technique

Articles in Press, Accepted Manuscript, Available Online from 11 May 2024

leila Andervazh; neda aslani


Identifying and ranking factors influencing the creation of sustainable home businesses using artificial neural network and hierarchical analysis process

Articles in Press, Accepted Manuscript, Available Online from 12 May 2024

soheila zarinjoy alvar; masumeh khalelzadeh tala tapeh; maryam noraee abadeh


Examining the model of strategic perspectives of branding based on brand equity through structural equations technique

Articles in Press, Accepted Manuscript, Available Online from 12 May 2024

Yahya Ashouri Nejad; mohammadali abdolvand; Mohsen Khounsiavash; Hamid Saeidi


Prioritization of Effective Factors in Choosing Neuromarketing Techniques in Sustainable Production (Case Study of Iran's Food Industry)

Articles in Press, Accepted Manuscript, Available Online from 18 May 2024

Mostafa Faeghi; Kobra Sabzali Yamaqani; Majid Mahzouni; Mohammad Ahmadi


Investigating the impact of customers' internet hostility on smart businesses

Volume 5, Issue 1, April 2024

JABM.3.2.15564.545343.45643

aliasghar poorteymoor; soheila zarinjoy alvar; Fereydoun Omidi


Combination of Pricing Strategies with Machine Learning: Case Study on Gela Dairy Company

Volume 4, Issue 4, October 2023, Pages 1-16

JABM.3.2.15564.353695212565047

seyyed majid mousavi roushan; seyyed mehrdad moghaddam ziabari


The effect between sensory cues and willingness to buy instant street foods

Volume 4, Issue 3, October 2023

JABM.3.2.15564.35997558177

maryam mashayekhi; Ali Asghar Eyvazi Heshmat; Mohammad Hossein Furqani