Journal of Intelligent Marketing Management

Journal of Intelligent Marketing Management

Identifying and prioritizing the political components of cultural policy-making in Iraq

Document Type : The scientific research paper

Authors
1 Department of Public Administration, Isf.C., Islamic Azad University, Isfahan, Iran.
2 Department of Management, Nar.C., Islamic Azad University, Naraq, Iran.
3 Department of Management, Kot Branch, Wasit University, Kot, Iraq.
4 Department of Culture and Communication, Isf.C., Islamic Azad University, Isfahan, Iran.
Abstract
This research was conducted with the aim of identifying and prioritizing the political components of cultural policy-making in Iraq. The present research is an applied research in terms of its purpose, which was conducted in a mixed method using a sequential exploratory design approach in two stages. In the qualitative stage, 125 conceptual codes were identified using the snowball sampling method and 10 semi-structured interviews with managers of Iraqi government organizations, and the themes were categorized into 95 basic themes, 15 organizing themes, and 6 comprehensive themes (dimensions) using the theme analysis method with the opinion of the researcher and 4 PhDs in management. In the quantitative part, the statistical population of the research included all managers of Iraqi government organizations. The instrument of the present research was an interview and for the quantitative part, a questionnaire with a Likert scale. Max Quda software and Friedman test using SPSS26 were used to analyze the data. Based on the findings, the government and political structure factors were evaluated at the highest level and the security and stability index at the lowest level. Also, the results of the cultural and social diversity factors have been evaluated at the highest level and the education and awareness index at the lowest level. Also, the results of the external influence and international effects factors have been evaluated at the highest level and the external influence and political parties index at the lowest level. The results of the corruption, resources and infrastructure factors have been evaluated at the highest level and the administrative corruption and implementation problems index at the lowest level. The results of the policy, planning and development factors have been evaluated at the highest level and the cultural research and development index at the lowest level. The results of the technology and innovation factors have been evaluated at the highest level and the elite and scientific community influence index at the lowest level.
Keywords

Subjects


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Volume 6, Issue 2 - Serial Number 28
Summer 2025
Pages 326-347

  • Receive Date 29 April 2024
  • Revise Date 26 May 2025
  • Accept Date 26 May 2025